Reviews on the internet: Worthless time suck or valuable?
Review Part 1
I've heard the web described as the new 'wild west' frontier. Maybe so. With the vast quantity of internet review information available it has become increasingly difficult to get quality meaningful information in front of the viewer. Reputation management is meaningless these days given that people can and do review you, even if they have never worked with you - and as a small business there's nothing you can do about it.
I've heard the web described as the new 'wild west' frontier. Maybe so. With the vast quantity of internet review information available it has become increasingly difficult to get quality meaningful information in front of the viewer. Reputation management is meaningless these days given that people can and do review you, even if they have never worked with you - and as a small business there's nothing you can do about it.
You've probably read about small businesses being bullied by clients wanting 'freebies or they'll 'dis' you online'
Sadly, those people actually exist. Not only does it negatively impact the business in question, but it's not fair to the people really seeking information about a business. Of course it's important to know if there's serious issues with a prospective doctor or other professional, but what happened to trying out a restaurant for yourself? Speaking personally, I've never been to a newly opened restaurant that hit it's stride in that first few weeks after opening. Yet now everyones a food critic. Not so much Sergei (you'll have to dig deep for that little meerkat joke).
If you went into a restaurant, and some total stranger approached you and said ' Hey this is not your type of restaurant' would you do what they told you? My guess is probably not (I hope). So why would otherwise perfectly sensible people read something online and take it as gospel?
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